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1976 AMC Gremlin: Favourite Automobile Advertisements | The Day by day Drive


Small on the skin, actually small on the within.

 

Green, profile
1976 AMC Gremlin

Time performs tips on our collective reminiscence, particularly in terms of automobiles. For no matter motive, the Edsel, which was a monumental gross sales flop, is known by too many of us to have been poorly constructed and unreliable. A “lemon,” it’s usually known as. Fact was (reality is) that the Edsel got here to market somewhat too costly throughout a big financial calm down. The marketplace for mid-priced automobiles actually disappeared simply because the Edsel appeared in showrooms.

1976 AMC Gremlin

Historical past

Extra just lately, the American Motors (AMC) Gremlin has one way or the other earned a bum rap for being low-cost and unreliable. And whereas the Gremlin, which was actually an AMC Hornet compact sedan with its rear portion sawed off, it was truly very dependable.

Worth

The Gremlin, which was additionally bought in Mexico by way of a distribution firm known as VAM, was dropped at market in 1970, and initially priced at simply $1879—that’s about $15,000 at this time. We’ll speak somewhat extra in regards to the worth in a second.

Whereas the automobile was certainly low-cost—it was shod with hard-plastic cabin components, and nearly no customary tools—it was truly, reportedly, very dependable. In 1970, the editors of In style Science journal drove a Gremlin 10,000 miles “…with out a single downside.” In 1973, Client Reviews named the Gremlin it’s top-rated financial system automobile for long-term reliability.

1976 AMC Gremlin Print Ad
1976 AMC Gremlin Advert

1976 AMC Gremlin Advert

All that mentioned, there was one critical designed in defect the Gremlin was cursed with, and this editor can attest to this personally: The Gremlin’s rear seat was utterly ineffective.

But, the advert appear right here appears to indicate, properly truly does indicate, that AMC’s most cost-effective providing truly boasted significant rear-seat and cargo-area house. That’s a lie.

The Gremlin, as we famous early, was primarily based on AMC’s Hornet compact automobile. As such, there was an inexpensive quantity of front-row house. However in again, due to the Gremlin’s “Kammback” design, head and legroom have been severely restricted as was cargo house.

Crammed in Again

Enjoyable truth: Someday in, oh, 1982, my buddy Gordon stuffed me into the again seat of his Gremlin—this so a (scorching) lady might trip shotgun up entrance. The journey was quick—From Meadows Bowl to Pin Pan Alley (arcade) however it was additionally terrible. I used to be compelled to take a seat sideways, and, due to the automobile’s lack of facet glass, I couldn’t see out. By the point we arrived at our vacation spot, I used to be affected by each therapist-grade claustrophobia, and extreme spinal curvature. Gordon sucked.

Now, now have a look at this advert. That child seems completely happy, and the canine seems snug. I guarantee neither was the case. I’m calling this advert out proper now: stuffing a 3rd individual behind a Gremlin, even a really small individual, needs to be unlawful.

Naked Bones

Enjoyable bonus truth: What little cargo house there was within the Gremlin, might solely be entry by a small, pop-up glass opening. The Gremlin didn’t have a hatch within the regular sense. Plus, had you ordered the $1879 version of the little AMC mentioned earlier, you’ll have gotten neither the opening glass hatch, nor a again seat. Actually, no again seat.

Which means that loading and unloading cargo meant passing it again between the seats, one other enjoyable technique to pull a muscle whereas spending time with a Gremlin.

All informed, AMC moved a formidable 671,000 Gremlins between 1970 and 1978, spectacular for the nation’s then number-four automaker. A refresh of the Gremlin dubbed Spirit was launched for 1979, however by no means bought in addition to the Gremlin.

Not a Dangerous Automobile, Actually

As famous earlier, the Gremlin was not a foul automobile, however it was type of dangerous at being a automobile. But it surely seemed fairly cool, may very well be had with a V8 (actually) and had an actual repute for reliability. Whereas no automobile shopper at this time would ever settle for the Gremlin’s flaws in a brand new automobile, issues have been totally different within the Seventies. I imply, folks accepted 8-Monitor tapes as moveable, and The Love Boat as high quality household leisure.

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1976 AMC Gremlin Footage

Click on beneath for enlarged pictures

 

 

Picture Function: AMC 1972 Gremlin X

Client Information Automobile Stuff Podcast Episode 243: Buick Envista Surprises, EV Registrations, Greatest Used Vehicles



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